Gil, Changing
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Knowles

Refreshed logo and revolutionized visual identity system for Knowles, a leader in the miniature microphone, speaker, receiver, and hearing aid industries.

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 In February 2014, Knowles spun off its parent company and prepared to launch its IPO. 

In February 2014, Knowles spun off its parent company and prepared to launch its IPO. 

 Knowles needed a new look and feel that felt vibrant, innovative, and intimately related to the idea of sound amplification and reception. 

Knowles needed a new look and feel that felt vibrant, innovative, and intimately related to the idea of sound amplification and reception. 

 I designed a system that used patterns made out of a graphic interpretation of sound waves, tempered with a simple grid system and bright color palette.

I designed a system that used patterns made out of a graphic interpretation of sound waves, tempered with a simple grid system and bright color palette.

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